Global Lead, Business Development & Partner Management
Scott Burnell leads business development and partner management efforts for the mobile industry at Ford Motor Company. In 2013 Scott created and launched the Ford Developer Program, the world's first developer ecosystem for in-vehicle connectivity. Open to all developers, Ford Dev has welcomed more than 11,000 registered community members from around the globe to innovate alongside the Ford AppLink team. By creating partnerships with mobile app publishers and developers, wireless network operators, and handset device manufacturers Scott drives Ford's in-vehicle connectivity initiatives.
Prior to joining Ford, Scott enjoyed a successful career in the wireless industry, starting with more than a decade developing the retail channels for wireless operators such as Verizon, Sprint and T-Mobile. As the Director of Mobile Content for Wireless Developer Agency he led the mobile efforts for top brands such as E! Entertainment, Maxim, and Turner Networks, including the development and launch of more than 500 apps and the administration of mobile ecosystems for AT&T, Sprint, and others.